B2B Text messaging can be used as an engagement tool at every single stage of the customer journey.
Customer communication is often taken for granted.
Texting can be an incredibly helpful tool for healthcare providers. With open and reply rates of 98% and 45% respectively, it’s the most effective channel to communicate with patients and make sure important information is actually being received.
Recruiters are always in search of better ways to communicate with candidates to make the hiring process easier for everyone. Text messaging for recruiting helps companies get, and stay, in touch with candidates better.
As we discussed in a previous post, US carriers are moving to protect SMS more as a communication channel. Their intention is to keep spammers from blasting irrelevant messages to millions and prevent them from ruining text messaging as a valid channel...
Internal text messaging is crucial to keeping your field teams up to speed. Communicating this way helps them do their jobs better and helps you schedule and talk to your team with more efficiency.
Business text messaging is the next big thing.
B2B text messaging is all too often written off.
Marketers are always looking for ways to improve the metrics because better numbers mean better business. To improve some of these metrics, you may be considering including text messaging in your marketing strategy. There are a few ways SMS can improve...
In early 2020, Verizon became the first carrier to launch A2P 10-digit long code (10DLC) service for SMS & MMS. This was an important step in the direction of better, more reliable, and more respectful communication between businesses and end customers.