Email vs Text Marketing: Which is Better? (When to Use Each One)

It's no surprise that email marketing and text marketing should play distinct roles in your overall business marketing strategy. These two communication channels hold unique features in the way they get your message across the potential audience. The...

sms / mms

SMS vs MMS: What's the Difference? (And Which is Better?)

Text messaging has become the preferred method of communication for nearly everybody in the world. Texting has taken over not only personal conversations but also interactions with businesses.

The Ultimate Guide to Texting For Business (2020 Edition)

Texting is a critical part of all of our lives, and it's becoming our primary form of communication as a society. Texting is the best way to reach everybody in our lives, and, more importantly, it's the best way for your business to reach its audience.

D2C

How D2C Brands Can Utilize Texting (And Why They All Should)

In 2020, the need for direct-to-consumer businesses has never been higher with brick and mortar retail and chain stores becoming inaccessible to most of the world.

Brook & Bull Winery: Making Wine Buying Easier Than Ever

Like many businesses impacted by COVID, Brook & Bull winery spent much of the time in lockdown focusing on ways to strengthen their business and identifying ways to stabilize their customer base."We're small, in the middle of nowhere, so outreach is...

Maker Wine: Creating Connections With Customers Over Text

Sarah Hoffman and Kendra Kawala founded Maker Wine with the idea of making great wine more approachable. "We really want to position ourselves as a tech-forward wine company in an industry that's more traditional," Hoffman said.

Avochato + Plato's Closet Pacifica Achieve 100% Growth

Imagine being able to tell your customers to “Text the word SELL for a link to how it works to sell to us.”

Support Your Customers with AvoChat, Live Chat + SMS for Business

Today we are excited to announce the launch of AvoChat, a new product that combines the benefits of live chat with those of text messaging (SMS).

As States Reopen, Organizations Adapt Using Text Messaging

This post shares how businesses and organizations are adapting during the pandemic and innovating as they begin to reopen. At Avochato we have noticed two increasingly popular ways to use the product.

How To: Collect Information via SMS Survey and Sync it to Salesforce

When Would I Use This?

Let’s say you’re running a promotional campaign at a conference to encourage customers to sign up for your product. Your customers might text a keyword, such as CONFERENCE, in order to engage with you after the event.

Perhaps...

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